MarketingTO brings together the worlds of technology, advertising and marketing. Our goal is to share stories and learnings about the collisions and collaborations that happen when we integrate these three interdependent ecosystems. Attend MarketingTO to be inspired, learn about how to transcend traditional boundaries to encourage collaboration and new partnerships, and uncover strategies to accelerate your business growth.
THE CROWD: Toronto’s brand marketers, advertising agencies and technology companies to come together and learn from each other.
THE TOPIC: The transformation of content: TV vs Digital
Jeff Goldenberg – Co-Founder & Chief Strategy Officer at Abacus.Agency
Richard Kanee – Executive Director, Digital Strategy at CBC
Chris Williams – VP Digital at Association of Canadian Advertisers (ACA)